06 / Squarespace design & development
Squarespace, built properly and wired into your business.
Custom Squarespace 7.1 websites for service businesses, consultants and professional firms. Designed to convert, extended with custom code, and connected to the systems behind your sales.
Concept websites by Pathfinder · Operating advisory
01 / Why Squarespace
The right platform
for the right business.
Squarespace gives your team a site they can actually update, on reliable hosting, without plugin maintenance. We add what templates don't: a clear conversion path, custom functionality and integration with the rest of your business.
■ A strong fit
- Service businesses and consultancies
- Creative studios and personal brands
- Professional firms
- Teams who want to edit their own site
- Focused ecommerce catalogues
Usually not the best fit
- Large catalogues with complex inventory rules
- Heavy custom application logic
- Multi-region storefronts with deep ERP integration
For these we build on Shopify, Webflow or custom code instead.
02 / Services
Squarespace services.
Custom Squarespace 7.1 builds
Designed from your positioning, not a template swap. Layouts, typography and sections built for how your buyers decide.
Squarespace redesign
Rework an existing site's structure, copy hierarchy and conversion path without losing what already ranks.
Custom CSS & JavaScript
Interactions, layouts and components beyond the editor, written cleanly and documented so updates don't break them.
SEO setup
Page titles, descriptions, headings, URL structure, redirects, image alt text and Search Console configuration.
Scheduling & forms
Acuity or Calendly booking and forms that ask qualifying questions before anyone gets on a call.
Ecommerce
Squarespace Commerce for appropriate catalogues: products, digital goods, services and memberships.
Integrations & CRM
Form and order data pushed into HubSpot, GoHighLevel, Airtable or your CRM through Zapier, Make.com or webhooks.
Analytics
Conversion events and traffic-source tracking so you know which pages and channels produce enquiries.
- Custom Squarespace 7.1 builds
- Squarespace redesign
- Custom CSS
- Custom JavaScript
- Responsive design
- Squarespace SEO setup
- Conversion optimisation
- Forms & scheduling (Acuity, Calendly)
- Squarespace Commerce
- Integrations & CRM connections
- Analytics & tracking
- Custom interactions
- Migration to Squarespace
03 / Custom code
Beyond the editor,
without breaking it.
Custom CSS and JavaScript let a Squarespace site behave like a bespoke build. We scope code carefully so it survives platform updates and your team's edits.
- 01Header and navigation behaviour
- 02Section layouts and grids
- 03Scroll reveals and hover states
- 04Pricing and comparison tables
- 05Filterable portfolios
- 06Sticky calls to action
- 07Multi-step enquiry forms
- 08Embedded AI chat assistants
<script>
// Route every enquiry to the CRM with its source
document.addEventListener("submit", (e) => {
const form = e.target.closest(".form-block form");
if (!form) return;
const lead = Object.fromEntries(new FormData(form));
lead.source = sessionStorage.getItem("utm_source")
|| document.referrer || "direct";
navigator.sendBeacon(CRM_WEBHOOK, JSON.stringify(lead));
});
</script>04 / Integrations
Forms, bookings and orders routed into your CRM, email platform and internal workflows, so nothing is copied by hand.
05 / Ecommerce
Product, digital and service sales with Squarespace Commerce, connected to fulfilment and follow-up automations.
06 / SEO foundations
Clean structure, metadata, redirects and speed work, with Search Console and analytics set up from day one.
07 / Concept websites
Four builds you can click through.
Each concept uses the Squarespace 7.1 patterns a real build would: Fluid Engine layouts, scheduling, forms, galleries and Commerce. Open any of them and click around.
Click the screen to scroll · the full page, captured from the live concept
■ Concept website
Ferrars & Hale
Operating advisory · Newsreader + Inter Tight
An editorial site for a founder-facing advisory: long-form positioning, three priced engagements and a diagnostic-call booking flow.
- Fluid Engine layouts
- Acuity scheduling, restyled
- Multi-step enquiry form
- Accordion FAQs
08 / Migration & redesign
Move or redesign
without losing ground.
- 01Audit current pages, rankings and conversion paths
- 02Map every URL and plan 301 redirects
- 03Rewrite structure and copy hierarchy
- 04Design and build on Squarespace 7.1
- 05Connect forms, booking and CRM
- 06Launch, verify redirects and monitor Search Console
→ / Next step
Ready for a Squarespace site
that brings in work?
Tell us about your business and current site. We'll recommend whether to redesign, rebuild or migrate.
09 / Questions
Squarespace
questions.
01Is Squarespace good enough for a professional business?
For many service businesses, yes. It is fast to edit, reliable and well-designed. We push it further with custom code, integrations and conversion work. When a project has outgrown it, we will tell you and recommend an alternative.
02Do you work on Squarespace 7.1?
Yes. New builds and redesigns are on Squarespace 7.1. We can also help move older 7.0 sites to 7.1.
03Can you add custom code to Squarespace?
Yes: custom CSS, JavaScript through code injection and code blocks, and third-party embeds. We keep it organised and documented so your team can still edit content safely.
04Can you connect Squarespace forms to my CRM?
Yes. Form submissions and orders can be routed into your CRM or automation platform with the traffic source attached.
05Will a redesign hurt my SEO?
Not if it is handled carefully. We map existing URLs, set 301 redirects for anything that changes, and carry over titles, descriptions and structure.
06Can you migrate my site from WordPress or Wix?
Yes. We migrate content, set up redirects and rebuild the design properly on Squarespace rather than importing a mess.
07Will I be able to edit the site myself?
Yes, that is one of the main reasons to choose Squarespace. We build so the content your team changes often stays editable in the normal editor.